‘ NUUN OFFICIAL RELEASES GULF'S FIRST EVER WATCH COLLECTION MADE FROM OCEAN PLASTIC! ’
ESENCIAL collection timepieces are purpose-driven watches, highlighting the beauty of clean surfaced aesthetics, removing any excess detail. Characterized by sustainable materials, simple color schemes, balanced asymmetry, and holistic design.
The goal is to communicate the essence or essentials, to let the user experience purity and diligence. The product features are translated into functional and emotional benefits, to place a higher strategic emphasis on a topic with a special focus. The watch cases in this collection are all made from upcycled ocean plastic waste.